Identity & positioning

Who you are, where you are, what you shoot and for whom — the two pages that frame every recommendation.

2 min read

Studio identity

Studio name: As it appears in generated content and dashboards.
City, postal code, country: Your real area. It drives the weather, public holidays, school vacations and seasonality used in recommendations.
Time zone: To correctly date analyses and scheduled publications.
Currency: The currency of your prices and revenue estimates.
App language / Client language: Your interface language on one side, the language of content generated for your clients on the other. They can differ.

Main and secondary specialties: A major recommendation signal: it strongly reduces out-of-specialty proposals and helps prioritize relevant offers.
Services to grow / to reduce: Steers the Studio Brain: what you want to grow gets favored; what you want to reduce is pushed less.
Dream clients / clients to avoid: Refines the target and tone of proposals.
I want to raise my prices: Enables premiumization and upsell strategies.
I want to reduce my workload: Limits volume-based recommendations.
I want to fill my weeks: Favors formats that fill slow days (mini-sessions, weekday offers).
Free notes for the Studio Brain: Free text read before every generation. Ideal for lasting instructions: "never shoot on Sundays", "I prioritize newborns"…