Goals & capacity
Your revenue target, intended pace and ceilings — the guardrails that frame recommendations.
2 min read
The revenue goal

Set an amount and its reference period (monthly, per season…). Fuze automatically normalizes this to compare like with like: it calibrates the ambition of proposed opportunities. A minimum acceptable revenue is automatically derived from your goal.
The intended pace
- Weekly bookings target
- Your commercial tempo. Left at zero, it's pre-filled with an estimate computed from your calendar history — your input always wins.
- Target average order value
- The average amount you aim for per booking. Again, an automatic estimate is offered if the field is empty.
- Occupancy strategy
- Four postures: Signature & rare, Balanced growth, Volume & accessibility, Hybrid. It steers the type of opportunities favored.
- Preferred mix
- Fewer more-premium sessions, balanced, or more more-accessible sessions.
- Stability or growth
- The dial between consolidating what works and trying new things.
Capacity
Weekly hours allocated (shooting, editing, admin, buffer) define what you can sustain without overload. Fuze tries to avoid paces that would break these ceilings. Preferred sessions and the weekly session cap are shown here read-only: they're set in Availability, to avoid conflicting double entries.